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12 Reasons Why Some Teachers Might Not Be Making Money in Pinterest

Andrea Eldridge for GalTime.com wrote an amazing article­­ in the Huffington Post on February 19, 2014. I have made a summary for you, since the original is quite long. If you want to read the whole article, click here.

Pinterest is a fun way to create and share a visual, digital collection of the things you like, want to try or find appealing. Its images that link to webpages -- a mouthwatering picture of a pie takes you to the recipe, or an image of a scarf takes you to a blog post with a DIY tutorial. 

You can pin anything you find on the web, your own images, or re-pin something another Pinterest user has posted. Follow pinners with similar interests and as you share cool stuff other users will start to follow you. If you want to make the most of what Pinterest has to offer, though, there are some common mistakes to try to avoid. Here are the twelve top things that anyone who has used Pinterest has probably done at least once.

1.      Re-pinning without verifying that the weblink is legit: Before you repin, take a second to follow the pin to its destination. If don't confirm that the pin points to a legitimate website, you could be inadvertently aiding in the spread of spam or malware.

2.      Forgetting to update the pin description when you re-pin: Make sure that the description is clear, uses proper grammar, and doesn't reference someone else's children.

3.      Neglecting to pin original content: Re-pinning stuff you see on Pinterest is quick and easy, but pinning links to cool images, stories, crafts or recipes you find while surfing the net is what's going to make your boards fresh and unique.

4.      Not including searchable terms in your pin description: If you want to make it easy for other Pinterest users to find things you pin using Pinterest's search function, use accurate search terms in your pin descriptions and board names.

5.      Expiring pins: Periodically, check through your content to see that your pins still link to the intended content and purge those pins that send you to dead pages.

6.      Using #hashtags in your description: Did you forget that you aren't on Twitter?

7.      Not picking the right images: If you want your pins to stand out, they have to include engaging, beautiful or adorable images. Make sure you choose an image that isn't too small, blurry, or low quality.

8.      Going on a pinning bender: Decide on a reasonable time limit before you launch the Pinterest site and stick to it. The pins will be there tomorrow, I promise.

9.      Following someone just because they follow you: This is a no-no.

10.  Lack of organization One caveat: too many boards can be just as overwhelming. If you find yourself with a bunch of boards that have just one or two pins on them, it may be time to consolidate.

11.  Pinning gift ideas to public pages: Keep a few ideas to yourself by pinning them to a board you've made private if you want to take credit for being amazing.

12.  Forgetting to save the stuff you REALLY want to more than one place: If it's really important, save it (not just the web-link) somewhere else like Dropbox so that you can have a copy even if the original content moves or gets taken down.

 Andrea Eldridge is CEO of Nerds On Call, which offers onsite computer and laptop repair to homeowners and small
 businesses. Based in Redding, Calif., it has locations in five states. Contact Eldridge at www.callnerds.com/andrea.

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5 Things You Can Do If A TPT Product Is Not Selling Well

Many new Teachers Pay Teachers store sellers are concerned with the number of products. No doubt having numerous products increases the likelihood of being found in the search engines, either TPT or Google, to name the most significant). However, very few sellers try to revitalize those products that are not selling. And they are not selling for a reason. Here I will give you my opinion on what to do in case a product is not selling after a few months in TPT. 

  

 1. Change the price: If after a few months, from 3 to 6 I would suggest, the product is not selling is time to change the price. Do a search in the TPT search box and check for similar products and see the prices they are asking for them. 

2. Change the product title: I used the word "typeface" in one of my products and nobody bought it. I checked the TpT Seller's Handbook with Top Keywords and I did a search in TPT. I realized that nobody was looking for that term. Instead, people were looking for "font". I changed the product title and I started selling my product almost overnight.

3. Change the product description. The product description has to be aligned with the product title. Both should pursue the same keyword(s) (ex. "fonts") instead of different terms (ex. "fonts" vs. "typefaces"). Check the handbook and make sure that the "density" (# times you repeat the keyword) of the keyword that you use is the appropriate. 

4. Change the cover pictures and samples. If you check your statistics and few people downloaded your preview, this means that the product is not appealing to buyers. You have to apply tips 1-3. If this does not work, then change the cover picture and the samples and see what happens.

5. Change the preview. If you check your statistics and many people downloaded your preview but few bought the product, this means that the preview may not be appealing. It is time to change it. Look around and download previews from successful sellers and see how they do it.

Et voila! You have a new product! 

 

Note*: These ideas depend on the time you have been selling in TPT and other factors. Take them with a pinch of salt. They have proved to be valuable for me. And I am pretty sure they can help many of you.

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What are other strategies that you are using to revamp your products? Share with us and please leave a post!

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